1st Place Winner – Wave #18

Ramprasad Raju

Kalinkaari Handmade Carpets


The logo for ‘KALINKAARI’ stems from the brand’s commitment to offering a rich product experience deeply rooted in traditional Indian handicrafts. At its heart lies the peacock, an emblem of regal splendor and artistic abundance in Indian lore, rendered with an almost ethereal grace. This majestic bird, perched delicately upon a blossoming flower, is not merely depicted but is woven into the very lettering of Kalinkaari, symbolizing the brand’s deep roots in tradition yet its reach towards modernity. This logo does more than represent a brand; it’s a tribute to the opulent tapestry of Indian culture, encapsulating the essence of royalty, elegance, and the enduring legacy of India’s artistic heritage.